Apple Watch Exciting Updates
Apple announced the release of its new Apple Watch Series 5. One of the big features being debuted is an Always-On Retina display that never sleeps, so it’s easy to see the time and other important information, without raising or tapping the display. New location features, from a built-in compass to current elevation, help users better navigate their day, while international emergency calling1 allows customers to call emergency services directly from Apple Watch in over 150 countries, even without iPhone nearby. Apple Watch Series 5 is available in a wider range of materials, including aluminum, stainless steel, ceramic and all-new titanium. Combined with the power of watch OS 6, users are empowered to take charge of their health and fitness with new features like Cycle Tracking, the Noise app, and Activity Trends.
- Featuring an Always-On Retina Display
- Built-In Compass and Improved Navigation
- International Emergency Calling
- New Location Features
- 18 Hour Battery Life
- Watch OS 6
Always-On Retina Display
Apple Watch Series 5 features an innovative new display that allows the time and important information to remain visible at all times. Each watch face has been carefully optimized for the new display and to preserve battery life, the screen intelligently dims when a user’s wrist is down and returns to full brightness with a raise or a tap. Several advanced technologies work together to deliver this new feature, including the industry’s only low-temperature polysilicone and oxide display (LTPO), ultra-low power display driver, efficient power management integrated circuit and new ambient light sensor. This combination of hardware innovation and incredible software design allows Apple Watch Series 5 to offer all-day 18-hour battery life
The screen intelligently dims and brightens with the motion of the wrist.
Updated location features on Apple Watch Series 5 provide customers with greater navigation tools to use throughout the day. The new built-in compass and updated Maps app allow users to see which way they are facing. With Apple Watch Series 5, customers can use the new Compass app to see the heading, incline, latitude, longitude, and current elevation. Users can even add one of three new Compass complications to their watch face to see direction at a glance.
Watch OS 6
Additional health and fitness features come with watch OS 6, including the new Cycle Tracking app, which gives customers the ability to log important information related to their menstrual cycles and see predicted timing for their next period and fertile windows using the convenience of Apple Watch. The Noise app helps users understand the ambient sound levels in environments such as concerts and sporting events that could negatively impact hearing, and Activity Trends on iPhone provides a long-term view of their activity patterns to help them understand their progress. Watch OS 6 also brings dynamic new watch faces, including Meridian, Modular Compact and Solar Dial, which can be easily customized for quicker access to favorite apps.
Exclusively at Apple, the new Apple Watch Studio gives customers the opportunity to pick their preferred case and band combination to create a look that is uniquely their own.
Apple is introducing a new case material made of titanium, a prized material in watchmaking that has superb strength-to-weight ratio and is lighter than stainless steel. Available in two beautiful brushed finishes, the natural titanium has a custom-engineered surface which helps maintain its color and resist staining, while space black titanium achieves its deep color from a diamond-like coating (DLC).
Classic styles like the stainless steel case in gold, silver, and space black remain, while the aluminum case in silver, gold and space gray is now made for the first time from 100 percent recycled 7000 series aluminum. This fall, the highly scratch-resistant and beautiful white ceramic case is also available, along with a new sport loop and a wide range of great new band colors, which work with any generation of Apple Watch.
Apple Watch Nike features a new watch face inspired by the classic Nike Windrunner jacket design, accompanied by new colors of the Nike Sport Band and reflective Nike Sport Loop. Apple Watch Hermès introduces several new styles, including an update to last fall’s popular color block band, now in a new Della Cavalleria print, and an all-black version with an exclusive Hermès gradient watch face.
- Apple Watch Series 5 (GPS) starts at $399 (US) and Apple Watch Series 5 (GPS + Cellular) starts at $499. The popular Series 3 (GPS), with built-in GPS, optical heart rate sensor and water resistance, starts at a new low price of $199and Series 3 (GPS + Cellular) is $299.